Sunday, May 16, 2010

IP Next Bungie, the creators of Halo, distribute Activision

The company and the study reach a distribution agreement of 10 years.

Thomas Tipple and Harold Ryan, COO of Activision and president of Bungie.
From the moment that Bungie settlement agreement with Microsoft for Redmond distribute their games in the future had enormous expectations about where future projects would be directed towards the study creator of Halo. Today we have the answer.

"Under the terms of this agreement, Activision will have worldwide distribution rights and exclusive of all Bungie games based on new intellectual property across multiple platforms and services." This has been the announcement of the U.S. giant, which has been insured for 10 years the distribution rights on this new IP from Bungie to be announced.

"It's no secret that while most of the study was focused on developing Halo: Reach, there was another team led by Jason Jones, one of our co-founders-working on breathing life into a new universe, as well as new stories and characters, "said a spokesman for Bungie's own website.

"We decided to partner with Activision for the launch of our next intellectual property, due to the extent that the company is global, experience on multiple platforms and its ability to carry out marketing activities," said Harold Ryan, President Bungie, in a press release. "Based on the work carried out jointly in the past nine months to implement that agreement, it is clear that Activision supports our commitment to continue to offer our fans the best gaming experience possible."

"Our next big video game has a specific and defined way, in our study to the platforms we have chosen to launch," continues the letter. "The formalities of the business are below us. Our Constitution remains the same. Bungie are still and remain independent, we are free to take our stories to an even wider audience. "

No comments:

Post a Comment